Marina Goldshteyn
Marina Goldshteyn
Venmo.png

Venmo

UI / UX / User Testing / Visual Design

I joined this project as lead product designer to push the designs through for initial beta implementation. My responsibilities included enhancing and improving the previously designed UX, UI, and content. Through two rounds of usability testing (which ruled) and multiple rounds of iteration, our goal was to slowly ramp users and merchants onto this experience. Once we have reached 100% of users and merchants, we can evaluate the analytics by working with our data team to iterate and see if paying with Venmo is valued addition to the app. If so, the potential for a standalone "Pay with Venmo" can become a reality!

Venmo.png
Pay with Venmo [beta]

Pay with Venmo [beta]

Use Venmo to pay for your favorite things as simply as you pay your friends. Split purchases with other users and share your experiences in the app for new post purchase commerce experience.

 A number of rounds of sketching and white boarding were done before initial testing 

A number of rounds of sketching and white boarding were done before initial testing 

 Creating a user flow for the PayPal checkout was important to show all instances based on Pay with Venmo set up

Creating a user flow for the PayPal checkout was important to show all instances based on Pay with Venmo set up

iOS flow ⤴

iOS flow ⤴

Android Flow ⤴

Android Flow ⤴

PayPal checkout with Venmo option ⤴

PayPal checkout with Venmo option ⤴

Icon library ⤴

Icon library ⤴